Definition of Service Customer from the Company's Perspective
Service customer refers to the individual, team, or entire organization that receives and uses a service provided by another party, known as the service provider. The service customer expects and assesses the service’s quality, value, and performance, and pays the service provider either directly or indirectly.
1. When Our Company is the Service Customer
- Small and mid-sized businesses often purchase various services from external providers because it’s more cost-effective or necessary than handling them in-house.
- These purchased services represent expenses that the company needs to track and manage.
2. When Our Company Provides Services to Customers
- Our company offers services to customers, either as a core offering or as an add-on to our products.
- Customers can be other businesses (B2B) or individual consumers (B2C).
- These services generate revenue for the company.
3. When Employees are Service Customers
- Employees or entire departments within the company can be service customers.
- This applies to internal support services that help keep the business running smoothly.
- In these cases, service providers are other departments, such as IT or Human Resources.
How to identify a service customer
- A service customer is a person, person or group of people
- The service customer is the one who evaluates the level, value and quality of the service
- The customer of the service is the one who pays for the service