Definition: Account Manager
An Account Manager is responsible for managing relationships with specific, usually large clients, ensuring their needs are met, and acting as the main point of contact between the client and the company. Accounts can also be suppliers or other partners.
Job Description of Account Manager
- Client Communication: Regularly communicates with clients to understand their needs and address any issues.
- Relationship Building: Develops and maintains strong relationships with clients to ensure long-term satisfaction.
- Internal Coordination: Works with various departments within the company to fulfill client requests and resolve issues.
- Sales Support: Assists in identifying new business opportunities within existing accounts.
- Data Analysis: Collects and analyzes data on client behavior to anticipate needs and improve service.
How Aptien CRM Simplifies a Account Managers's Job
- Comprehensive Client Records: Maintain all client information in one place within the company records.
- Opportunity & Lead Management: Efficiently manage sales opportunities and all related information through detailed opportunity tracking.