Practical Guide to Crisis Management for SMBs in Aptien

Practical Guide to Crisis Management for SMBs in Aptien

• Crisis management is a critical aspect of any company, yet small and medium-sized businesses (SMBs) often overlook it. Aptien helps you easily manage crisis plans, tasks, resources, and communication. This guide will take you through the process step by step.

What is Crisis Management?

• Crisis management is a special mode of operation that an organization must switch to from normal functioning in the event of an emergency (such as a crisis, accident, or attack). During crisis management, special procedures and authorities are in place.

What Does Crisis Management Include?

Crisis management involves both handling the crisis itself and quickly restoring normal operations afterward.

1. Identifying Potential Risks: Recognizing possible accidents, crises, attacks, and other risky situations that could trigger a crisis.
2. Preparation: Planning crisis scenarios for identified risks, training employees, and preparing crisis plans and procedures.
3. Response: Taking immediate steps to minimize damage during the crisis.
4. Recovery: Returning to normal operations and analyzing the crisis to improve future responses.

This approach helps small and medium-sized businesses (SMBs) be better prepared for unexpected situations and ensures they can quickly bounce back to normal operations.

1. Risk Identification and Prevention

• Use the organizer for risks to record potential risks, their impacts, and likelihood. Assign responsibilities, set deadlines for preventive measures, and store related documents.

2. Preparing Crisis Plans

Create an organizer for crisis plans, which can include:

• Contact lists (employees, suppliers, crisis team)
• Procedures for different crisis scenarios
• Tools and resources needed during a crisis
• Documents such as emergency plans, insurance policies, etc.

3. Crisis Response

• Tasks and actions: Quickly create tasks in Aptien and assign them to responsible team members during a crisis.
• Communication: Use built-in communication tools to share information quickly within the team.

4. Recovery and Evaluation

• Measures and preventive actions: Use the organizer for actions to document steps taken during the crisis.
• Evaluate the crisis response: Keep records of what happened, what worked well, and what needs improvement.

How Aptien Simplifies Crisis Management:

• Centralized records of risks, plans, and actions
• Automated task management and communication
• Easy access to all documents related to crisis management

Need help setting up crisis management in Aptien? Contact us — we’re here to help! 📞